5 Stars is not enough! Dee is an absolute marketing master!! This book is packed with so much insight and know how! If you are starting a personal brand this is the book for you!

Be the sought-after, not the seeker. This truly resonated with me.

Dee strips away the marketing theory to offer something much more valuable – heart-led strategies that actually work.

I loved this book - so much practical advice! She doesn’t just talk about what worked, she shares what hasn’t worked too, which made it feel so real and relatable.

I wanted practical guidance on personal branding, and this book delivers exactly that. It’s clear, well structured and action focused, with useful prompts and templates you can apply straight away.

A key reality, Dee Blick has uncovered is the importance of the authentic you, your values, your empathy, your vision, and your story is embedded in the business that you run. This means everything you do, in the public eye, impacts your business! It is packed with grounded and proven ideas to succeed, and it will tool you up for the battles ahead.

The practical tips and advice are in abundance. The content is easy to read and digest. The to-do's in my note book are now almost as long as the book itself and I cannot wait to get started implementing them all.

This book has made me realise that even with a modest marketing budget, we as franchisors can achieve great results through the investment of time. The tools and strategies are practical and the templates will be game changing.

You're the Best' really resonated with me - it's a rare thing to find such open honesty about what works and doesn't work from the perspective of such an experienced and successful person. This kind of experience and wisdom here will be invaluable for all, whether you are an established professional or a student/graduate (the next generation) about to embark on your own journey - the book will really allow you to 'stand on the shoulders of giants'. Highly recommended, and look forward to exploring this knowledge with our staff and students.

Brilliant book, packed with actionable tips and written in such a friendly and straightforward way. Loved the chapters on creating your personal brand plan, the importance of finding your whys and the fact Dee shares step by step how you can move from authentic to magnetic without blinding me with marketing theory.

I loved the chapter on PR – that was a real eye opener, and I was intrigued by the chapter on public speaking and the unconventional approach Dee shares which sits with me better than a formal course.

This book reframes personal brand in the most useful way possible. Not as self-promotion, but as the sum of your behaviours, values, and consistency over time. Dee’s focus on credibility and trust over visibility is refreshing and deeply practical. A genuinely helpful read for leaders and professionals who want to be known for substance, not noise.